Whalley Warm and Dry

P�RAMO SUMMER EVENT 19th May - 27th May

Whalley Outdoor Administrator

P�RAMO SUMMER EVENT

Saturday 19th May - Sunday 27th May

"ADVENTURE IS A STATE OF MIND - AND SPIRIT" J Cochran

Whatever adventure you plan this summer make sure you are prepared and equipped with the right gear to take on the world's weather.� You are spolit for choice ths season with P�ramo launching their biggest number of new styles all designed to keep you comfortable whatever you encounter.

NEW additions to the range:

NEW Ladies Lightweight Mirada Jacket & Quito Trousers
(with female friendly styling)

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NEW Men's�and�Ladies�Summer & Travel range, new Shirts, Shorts & Trousers��

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NEW Grid Baslayers, Men's and Ladies Classic & Technic

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NEW Halcon Waistcoat
(for wildlife watchers, travellers and fieldworkers)

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FOOTWEAR EVENT 21st April - 29th April

Whalley Outdoor Administrator

FOOTWEAR SPRING EVENT

SATURDAY�21ST APRIL - SUNDAY 29TH APRIL

ALTBERG DAY Saturday 21st April - Meet Joe from Altberg and be the first to try on the new boots!!!

Come to our Spring Footwear Event, and try on our new season�ranges from Teva, Merrell, Keen and�more.....

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Plus take advantages of our Special Offers and Free Gifts

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NEW Paramo Ladies Mirada Jacket

Whalley Outdoor Administrator

The NEW Paramo Ladies Mirada Jacket isdue for release in April.� It is the first Ladies specific�Paramo Lightweight Jacket, in the past they have offered a Ladies specific lightweight smock and the Unisex Quito and Vista Jackets.� This jacket offers the improved performance and breathability you get from the Ladies Velez Adventure Light but with the advantage of a full length zip, offering greater ventng options.

�The jacket has already been reviewed in Outdoor Enthusiast Magazine ith there "Soft Shell Shuffle":

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Whalley Warm & Dry - WIN - Best Independent Sports/Outdoor Footwear Retailer

Whalley Outdoor Administrator

The Annual Footwear Awards look set to become a widely publicised and well-attended event, the first which sees all the trade associations, including the BFA, IFRA and The Society of Shoe Fitters, working together as one to reward their peers. The event promises to award high achieving brands and retailers, whilst also offering the industry a valuable networking opportunity. ��

All voting will be conducted online (one vote per IP address), with readers from Footwear Today Magazine placing their own, unbiased opinion on who should win the various categories *outlined below. By removing the traditional ‘judging panel’ format, our event will offer a true reflection of who should win each of the awards: with no corporate or sponsor intervention.��

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Jon Smith of Whalley Warm & Dry picking up his award!

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L -, Jon Smith (Whalley Warm & Dry), Peter Youell (MD Skechers UK) sponsor of the award

Whalley Warm & Dry win Gold again in the 2011 Walk Reader Awards!

Whalley Outdoor Administrator

We would like to thank all our loyal customers for your continuing support which enabled us to take Gold in this years Walk Reader Awards for Best Independent Outdoor Retailer.

We first won the award in 2010 and when we found out we had been nominated again for 2011 Jon travelled down to London to the Outdoor Show to find out if we had won.

�We had WON the Gold Award and Jon collected the Award from Janet Street Porter!

We would like to congratulate our brands on there awards:

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Best walking boot/shoe

Gold: Scarpa
Silver: Brasher�
Bronze: Meindl��

Best walking sock

Gold: Bridgedale�

Best walking trousers

Silver: P�ramo�

Best base layer

Gold: P�ramo�

Best mid-layer

Gold: P�ramo

Best waterproof jacket

Gold: P�ramo

Best walking guidebook

Gold: Cicerone

Best backpack

Bronze: Lowe Alpine�

Best overall walking brand

Gold: P�ramo

PARAMO SPRING OFFER - SAVE �18

Whalley Outdoor Administrator

With spring just�around the corner and the temperatures finally warming up why not�take advantage of this excellent combo offer now on�- a classic windproof/ baselayer duo for temperate days when breathability and flexibility are more important than total waterproofing.

Offering superb versatility when worn independently, these two garments combined provide the perfect system for anyone undertaking a wide range of activities!

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SALE NOW ON

Whalley Outdoor Administrator

WINTER SALE NOW ON IN STORE!!!!

(OFFERS AVAILABLE IN STORE ONLY)

� 3 FOR 2 ON ALL SOCKS	�
� LADIES BRASHER PEMBA WAS �100 NOW �50	�
�MENS BRASHER LIKOMA WAS �105� NOW �52.50	�
BUFF KNITWEAR HALF PRICE	�
�BARTS Acessories 30-50% OFF	�

SPECIAL OFFER P�ramo Lightweight Waterproof Jackets & Smocks

Whalley Outdoor Administrator

We have some great discounts on the Paramo Lightweight Jackets and Smocks to cheer you up this New Year!!!

�P�RAMO LADIES VELEZ

ADVENTURE LIGHT -�FIRE

ALL SIZES

RRP�� �200

OUR PRICE�� �160

YOU SAVE �40 (20%)

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�P�RAMO QUITO JACKET

FIR GREEN

ALL SIZES

RRP�� �210

OUR PRICE�� �155

YOU SAVE �55 (26%)

�P�RAMO VISTA JACKET

BLACK/ROCK GREY

Small, Medium, Large, X-Large

RRP�� �210

OUR PRICE�� �159

YOU SAVE �51 (24%)

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P�ramo New Colours and Torres Core now in stock...

Whalley Outdoor Administrator

�This Autumn/Winter 11 P�ramo have released some exciting new colours including the Ladies Cascada Jacket in�Peacock, Ladies Alta II in Cerise/Chilli Pepper, Men's Alta II in Fire/Chilli Pepper and the Quito Jacket in Citrus and Black.�

The P�ramo Torres Range welcomes the NEW Torres Core

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NEW Men\'s Quito Trouser

Whalley Outdoor Administrator

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Innovative, lightweight legwear designed to be used as stand-alone total leg protection in both wet or dry weather, but can also be put on easily over shorts or light trousers in higher temperatures, thanks to the simple ‘zip on/ zip off' construction. Ideal for nature watchers, photographers, field workers�and those seeking versatility with minimal weight, the Quito Trousers extend P�ramo's growing fast and light collection.

Innovative and simple "zip off'' construction allows trousers to be put on or taken off speedily, without taking one's feet off the ground or sitting down, welcome to the new design in waterproof overtrousers.

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Paramo Velez Adventure Trouser Now Available in Short Leg

Whalley Outdoor Administrator

The Men's & Ladies P�ramo Velez Adventure Trouser is now available in a short leg option, in Men's 32" - 36" and Ladies 10 - 14.

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P�ramo\'s Latest Awards...

Whalley Outdoor Administrator

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�Voted one of�Wanderlust’s top brands for 2011,�P�ramo are proud to include this latest award in�there impressive line-up of accolades.��Wanderlust�is the UK's leading travel magazine for independent-minded and adventurous travellers looking for world class information and advice about where to go, what to visit and how to get there – check out the magazine before making your travel plans this summer!

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Camping, the UK’s only magazine dedicated to life under canvas, has awarded P�ramo’s Cascada Jacket winner of the ‘Jacket’ Category at their annual awards.� The�Camping�Magazine Awards are judged by a panel of top camping journalists and readers recognising the hard work and innovation that goes into each product.� We�wish all our happy campers a great season ahead!�

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P�ramo take to the trails on their mountain bike!

Whalley Outdoor Administrator

Can't think of a better way to spend a Friday afternoon other than taking some awesome pics of�P�ramo's very own resident mountain bikers tearing up the trails around Rotherfield! Nice one guys!

Video.

Gold Walk Award for Whalley...

Whalley Outdoor Administrator

Whalley Warm & Dry win "Best Independent Outdoors Retailer" Gold in the Walk Reader Awards 2010.

�"We would like to sat a really big THANK YOU to all our customers who voted for us to be Best Independent Outdoor Retailer, we can't quite believe it and are very, very�excited and happy!� Thank you also to our fantastic suppliers, especially P�ramo and congratulations to the Paramo Team, they won three Gold Awards!" Liz and Jon Whalley Warm & Dry

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Paramo Cascada Trousers rated top choice by Countryfile Magazine

Whalley Outdoor Administrator

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� Other overtrousers included here are designed to be pulled over legwear when the weather turns wet.� However, the Cascada’s Nikwax Analogy fabric is comfortable enough to wear all day, so there’s no need to stop and change into or out of them as the weather alters,� they’re heavy, at almost 600g, but then you don’t need to wear regular trousers beneath them and they won’t sit redundantly in your pack.�

The waterproof fabric mimics the way animal fur repels water, keeping you dry from both rain and sweat at the same time.� It’s exceptionally breathable, though the trousers also feature thigh-length zips for venting and to allow them to be pulled over boots.� You might be caught out by bad weather when wearing shorts, though these trousers are unlikely to be the sort you’d carry just in case.� The legs are articulated to allow great freedom of movement, ideal for scrambling or simply scaling stiles.� The elasticated waist has a drawcord for adjustment, and the ankles feature poppers to seal them around your boots.

This pair insulates your legs to provide extra warmth, welcome in the winter months, though you’re elikely to be grateful for the venting options in summer.� They might be heavy and expensive, but they’re comfortable and very effective.� A wide choice of leg lengths in various sizes means they should fit almost everyone, with no need for alterations.

+ Comfortable enough to wear all day, these are warm and effective.

-Weight and bulk mean they’re not just-in-case overtrousers.

VERDICT: *****